How to Plan Your Market Research Presentation

Market research projects can be a long and grueling task, requiring extreme dedication in order to obtain all the information you need to move your company in a positive direction. Market research allows organizations to get a better and deeper understanding of the market that surrounds their products so they can adjust their strategies accordingly. Even with the difficulties that market research can create, the hardest part isn’t until the end of the process: the market research presentation.

Topics: Marketing How To's

Evaluating the Cost Saving Potential of Mobile Healthcare (mHealth)

With more than 7 Billion mobile network subscriptions worldwide, the mobile communications sector is rapidly gaining traction from a diverse range of vertical sectors. Healthcare is no exception to this trend.

As healthcare providers seek to maximize their patient outreach while minimizing costs, many view mobile healthcare (or mHealth) as the solution to improve healthcare cost-efficiency. mHealth refers to the usage of mobile communications technology & devices to enhance access to healthcare information, improve distribution of routine and emergency health services and provide diagnostic services.

Topics: Telecommunications & Wireless Healthcare

How Market Research Solutions Complement Financial Services Firms’ Existing Data Resources

Every researcher relishes in the job of assisting clients with ongoing, diverse needs for market data. Having a unique platform that provides value to users enhances the job even further. As a Global Account Manager specializing in delivering Enterprise Market Intelligence Platforms to the Financial Services industry, I have come to realize how advanced this industry is with regards to investing in the best tools to answer its diverse and constant pace of information requirements.

Topics: Knowledge Centers Financial Services Packaged Facts

5 Steps for Using Market Research to Advertise Your Product

There are few products that can sell themselves. Because of this, we have advertising. Advertising your product can establish your organization’s identity, promote your latest product, attract new customers, remind old customers of how great you are, and, of course, boost sales. How to advertise your product or business successfully is not a guessing game, it’s an extended market research process.

Topics: Market Research Strategy Advertising

Veterinary Diagnostics: Disease Threats to Animals Continues to Boost Need for New Tests

The diseases that can affect cattle, pigs and other livestock and endanger the food supply are numerous, yet still growing. Swine fever, neosporosis, foot-and-mouth disease and other diseases are among the threats to animals that humans eat. Test makers have answered the call to develop products that can help food manufacturers and government agencies protect livestock and ensure a safe food supply at the beginning of the chain. For this reason, the Veterinary Diagnostics market can expect healthy revenue growth, according to insights from a Kalorama Information report on the topic.

Topics: Diagnostics Pets Kalorama Information

How to Manage Your Market Research Budget

Some of the most successful companies in a range of different industries have made their way to the top because of their marketing strategies. The decisions these industry leaders have made based on how they market their product have led to successful growth and popularity among consumers. To successfully implement these positive marketing strategies, these companies had to create a specific market research budget to ensure they had enough information to effectively promote their product to the world.

Topics: Academic Market Research Strategy How To's

Market Research Forecasts B2C E-Commerce Growth in South East Asia

The South East Asia region has great potential for online retail growth, as several countries in the region rank at the top of a parameter for determining B2C E-Commerce potential, according to recent market research from yStats.com. Countries within this region, including, Indonesia, Singapore, Malaysia, the Philipines, Thailand, and Vietnam, are helping to boost E-commerce growth potential in the following ways.

Topics: E-commerce & IT Outsourcing

Top 2014 Information Technology Trends

The Information Technology (IT) industry encompasses many different sectors, all of which receive make-overs on a frequent basis because of the constantly evolving nature of the industry and resulting new discoveries. While many IT trends change quickly, there are some trends that are sticking and expanding into bigger ideas for future technologies. Some of the most notable trends include: mobile diversity, software-defined networking, smart machines, 3-D printing, the internet of everything, and cloud computing.

Topics: Computer Hardware & Networking E-commerce & IT Outsourcing Knowledge Centers

5 Tips for More Efficient Profound Usage

The term “life hacking” has been around for a while now. For the uninitiated this refers to any trick, shortcut, skill or novelty that increases productivity and efficiency in all walks of life. In 2014, as time continues to remain such a precious commodity, any way of reducing time spent on tasks is very much welcomed. From making a natural alternative to fabric conditioner using salt to editing Google docs, there is a hack available. As the time and pressure for results is paramount to any business, and I am sure that demand will only increase in the coming years, finding the right market research as quickly as possible is imperative. MarketResearch.com's Profound solution provides users with numerous tools and capabilities to help streamline your search for reports.

Topics: Profound

Top Trends in the Transportation & Automotive Industry

Technology continually serves as the underlying factor in the changes that occur in different industries. For the transportation and automotive industry, technology has continued to push innovations in efficiency, lightweight materials, connectivity, and energy. Companies within the industry notice trends resulting from these improvements for future automotive developments. The North American automotive industry is not only the biggest market, but it is also the technological leader across the globe with some of the biggest names in the industry. With the market recovering since the recession, the next five years are expected prompt major changes that will impact the way cars are manufactured and used.

Topics: Transportation & Shipping