University of California Pressures Elsevier to Bend on Open Access

All eyes in the scholarly professional publishing industry are on market leader Elsevier to see how the company will react to a decision by of a group of prominent University of California faculty to step away from journal editorial boards until the publisher agrees to restart negotiations with the 10-campus system on a new contract for access to Elsevier’ scholarly journals.

Topics: Media Industry Insights Simba Information

7 Things to Know About the Global Medical Publishing Market

Medical publishing targets both students and professionals practicing in a variety of healthcare professions. The market encompasses a broad range of formats from journals and books to online content such as databases and clinical research tools.

Topics: Media Industry Insights Simba Information

The Publishing Industry Expands Mobile Content for Professional Use

The growth of mobile technology has created great opportunities for publishers that develop content for professionals in medicine, business, law, scientific and technical fields.

Accessing content with tablets and smartphones is becoming the norm for many professionals in a variety of occupations.

Topics: Media Industry Insights Simba Information

E-Paper: The Next-Generation Display Technology

The early 21st century witnessed limited availability of display technologies. Thin film transistor (TFT) displays were used for advertisements, displaying information at commercial and public places such as railway stations and airports as well as in households. Established players, such as Philips, Panasonic, Thomson, Samsung, LG, and Sharp, were the only ones recognized by consumers due to their dominance in the market and diverse product portfolio.

Topics: Materials & Chemicals Media Industry Insights

STM Publishing and the Rising Threat of Open Access Journals

Scientific, technical, and medical (STM) publishing exceeds $25 billion annually, and its leading competitors consistently post adjusted profit margins that exceed 30%, according to our research at Simba Information. 

However, these same STM publishers are facing disruption in the face of a movement to create open access to the scholarly research they publish. 

Topics: Education Media Industry Insights Simba Information

The $10 Billion Self-Improvement Market Adjusts to a New Generation

To maintain long-term viability, the personal growth – aka self-improvement – industry’s future generation of gurus, speakers and experts will need to be more accountable to consumers. General motivational programs are less popular today. Many consumers looking for more practical programs and a return on their invested time and money have found that programs and philosophies – such as the “law of attraction” – have overpromised and underdelivered.

Topics: Media Industry Insights

What's Next for the $9.9 Billion Personal Development Industry 

American consumers will pay lots of money for self-improvement products and services. This is especially true at this time of the year. Each January, we set resolutions to lose weight, improve our relationships, make more money, mange stress better, become a better salesman, increase productivity, read faster, etc.

Topics: Media Industry Insights

Is Social Media a Friend – or Frenemy – to Newspaper Publishers?

You may not realize this, but the newspaper industry has long been in the advertising business, deriving the majority of its revenue from the sale of ad space in print publications. In exchange, businesses purchasing these ads were assured a broad audience of readers. For many years, it was a win-win situation for both sides.

But the digital revolution has changed that. Between 2005 and 2015, newspaper publishing revenues fell at an average annual rate of 7.0%, largely due to advertising losses. In 2015, advertising services accounted for 55% of publishing revenues, down from 71% in 2005.

Topics: Advertising Media Industry Insights The Freedonia Group

Ad Blockers: What Can Publishers Do?

Long reliant on advertisements as their primary source of revenue, internet publishers, broadcasters, and search engine providers face mounting challenges to their ad-supported business models.

In particular, the rising use of ad blockers – software programs that prevent internet ads from being displayed – by consumers is threatening to undermine the industry’s key source of revenue.

Topics: Advertising E-commerce & IT Outsourcing Media Industry Insights The Freedonia Group

What Presidential Nomination Acceptance Speeches Say About Candidates

The media has covered voter perceptions of Hillary Clinton and Donald Trump’s presidential acceptance speeches to great length. Some have suggested that voters perceive the overall tone of the RNC, and specifically Trump’s acceptance speech, to be one of doom and gloom, and the tone of the DNC and Clinton’s speech to be one of hope and forward movement.

But is that true? To understand the nomination speeches, Beall Research analyzed them using a proprietary digital listening tool. We typically use this tool to reveal emotions, psychological processes, and cognitive processes for consumer brands, products, and services. We were curious what our tool would reveal about Trump and Clinton’s acceptance speeches.

Topics: Market Research Strategy Public Sector Media