25 Useful Market Research Resources to Check Out

Market research toolsConducting market research requires the right tools, resources, and strategies. Whether you are looking for information on how to do market research online, or you are searching for the right market research sources for your next project, you’ve come to the right place.

Look through the links below to explore a variety of useful market research resources — including tools, websites, articles, and free data.


Valuable Market Research Tools

You can find and access the research you need quickly and easily on the platforms featured below. We've included videos to explain each option.

MarketResearch.com

MarketResearch.com is your one-stop shop for ready-made market research reports. You can quickly search through thousands of reports from hundreds of top market research companies. Plus, if you have questions or want help, you can always speak to a research specialist for free. 

 

 

Profound

If you want to stretch your research budget — and you only need to locate specific data points — Profound is a great option. It’s the only comprehensive service on the web that allows you to purchase market research reports by the section. It also includes convenient search tools to help you find what you are looking for fast.

 

 

Knowledge Centers

Do you want a regular flow of new data and insights from top industry analysts? A research subscription through a Knowledge Center may be the right choice for you. The Knowledge Center makes it easy for you to create custom reports and presentations and search through an entire collection of research, rather than managing dozens of individual PDFs.

 

 

MarketResearch.com Academic

For students and faculty, MarketResearch.com is an ideal way to access the same industry-leading research that top global corporations use on a regular basis. 

 

 


Helpful Market Research Websites

In addition to MarketResearch.com, you can find expert information on many different market research websites. Explore these sties to check out recent press releases, report abstracts, blog posts, and white papers for new data and analysis.

The Freedonia Group

The Freedonia Group publishes studies on automotive, construction, energy, industry components, plastics, chemicals, packaging, security, and more.

Simba Information

Simba Information is widely recognized as the premier authority for market intelligence in the education and professional publishing industries. 

Packaged Facts

Packaged Facts has been a leading publisher of market research in the food, beverage, consumer packaged goods, and demographic sectors for more than 50 years.

Freedonia Focus Reports

Freedonia Focus Report publishes high-level analysis in concise 20-30 page reports on a wide variety of markets and industries, from raw materials to finished manufactured goods.


Popular Market Research Articles

The MarketResearch.com blog and The Freedonia Group blog provide a steady stream of market research articles that provide practical strategies and recommendations. Here are some of the most popular articles on our sites that you may also find helpful.

5 Steps to Estimate Your Market Size

Conducting Market Research? Don’t Miss These 3 Critical Steps

Primary Data vs. Secondary Data: Market Research Methods

5 Key Questions for Evaluating External Secondary Data

Internet Market Research: Using Paid vs. Free Information

3 Important Business Problems That Market Research Can Solve

Research Beyond the Search Engine: 4 Reasons You Need a Trusted Source

The Strategic Value of a SWOT Analysis

5 Benefits of Market Research Reports

8 Leading Experts Share Their Top Market Research Tips for 2018

Social Media as a Research Methodology

The Top 6 Strategic Benchmarks to Measure Company Performance

5 Keys to Conducting a Market Opportunity Analysis

Warning: Your Company Data May Be Misleading


Free Market Research Data and Analysis

If you want more in-depth information than what can be found in an article, be sure to check out the extension collection of white papers and e-books that market research companies produce. These resources contain free market research on many different industries. We’ve included a few links below to get you started.

MarketResearch.com’s Ebooks and White Papers

Get market research insights on consumer goods, financial services, food and beverage, healthcare, technology, and more.

White Papers on Food and Beverage, Pets, & More

You can also find a wealth of information about the food companies, pet industry trends, and innovative products on the Packaged Facts resource page.

Free Resources from The Freedonia Group

The Freedonia Group has published a growing collection of white papers and ebooks, covering everything from the building envelope to off-highway equipment.

The Importance of Market Research for Validation and Decision Making

Topics: Market Research Strategy How To's