5 Great Reasons to Choose an Academic Market Research Subscription

academic market research solutionAcademic market research subscriptions provide access to specialized knowledge, real-world data, and a unique industry perspective that is difficult to find anywhere else.

As a leading market research provider serving more than 100 universities, our team here at MarketResearch.com understands what factors most often drive educational institutions to choose a subscription such as MarketResearch.com Academic or Profound.

Here are five great reasons to choose one of these market research solutions for your institution.

1. Your Institution requires a diverse library of market research.

Our academic subscriptions provide access to a robust collection of research on a broad range of dynamic industries that are changing our world, including fields such as biotech, medical devices, artificial intelligence, financial services, telecommunications, publishing, and consumer goods. With our subscriptions, you will not be limited to one focus area but can access in-depth research on a wide variety of topics. 

2. You want to lock in significant savings for a fixed fee.

Purchasing individual market research reports off the web can be prohibitively expensive for colleges and universities that are already struggling with limited budgets. An academic market research subscription offers significant savings and the convenience of a predictable annual fee.

3. You want to ensure easy access and wide usage.

Our portal is easily accessible to anyone on campus as well as to remote students and faculty. With MarketResearch.com Academic, users can download as many reports as they need as part of the subscription. 

4. You want to offer reliable research from authoritative sources.

Quality industry information is lacking on the web. When searching for market data online, it can be challenging to distinguish solid, reputable research from useless junk.

Our academic market research subscriptions introduce students and researchers to trustworthy information from leading publishers that use rigorous methodologies.

The high-quality business research offered on our portal is used by top Ivy League universities and Fortune 500 companies such as Google, Apple, Visa, 3M, and Johnson & Johnson, just to name a few. Using this kind of reputable research can help someone’s work rise beyond an amateur level of knowledge to a whole new level of credibility and expertise.

5. Your university has niche research departments or startup incubators that need data on specialized industry topics at an affordable price point.

Many universities want access to the wide-ranging and comprehensive collection of research reports available through MarketResearch.com Academic, but we also offer a unique market research solution called Profound, which is an ideal option for niche research departments or startup incubators that need very specific, hard-to-find data points from a variety of sources. Profound can stretch your budget by allowing you to purchase the exact information you need, whether that's a chapter, section, or table.

Profound can also be a helpful add-on to existing market research subscriptions to fill information gaps without breaking the bank.    

Find Out More

Have questions? Please contact MarketResearch.com Academic Account Executive Lisa Raker at 301.461.8703 (U.S.) or +1.240.747.3025 (international). You can also email her at lraker@marketresearch.com.

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Topics: Academic Market Research Subscription