The Future of Virtual Reality and Augmented Reality

Despite past failures and false starts, virtual reality is taking off. According to a report by Rider Research, virtual reality has become one of the hottest technology buzzwords for 2016. Consumer demand is rising fast as realistically priced virtual reality and augmented reality products hit the market.

But what exactly are augmented reality and virtual reality products? Who can use them? And which industries are going to most benefit from these new technologies? Read on to find out.

Topics: Travel & Leisure Consumer Electronics Healthcare Media Industry Insights

Disruption in Media and Entertainment

Jack W. Plunkett, CEO of Plunkett Research, Ltd, opens a recent video with the remark, “I can’t imagine any single sector that has been more disrupted or forced into more change than the media and entertainment industry over the past few decades.”

According to Mr. Plunkett, there’s more disruption to come. This vast, global industry will continue to evolve rapidly over the next decade as business models shift. Watch the video below and read this post to get valuable insights into this complex industry.

Topics: Consumer Electronics Media Industry Insights

11 Top Social Science and Humanities Publishers

Social science and humanities (SSH) publishing encompasses a broad range of subject areas, from anthropology and religion to music and philosophy. Types of media include print and electronic books and journals, as well as online services and databases.

Topics: Education Media Simba Information

How E-Commerce Is Revolutionizing Retail, Travel, and Entertainment

In this video, Jack W. Plunkett, CEO of Plunkett Research, Ltd, highlights several e-commerce trends that are transforming retail, travel, entertainment, and communication.

“The Internet is all about saving time, and therefore saving money, and about eliminating geographic and physical boundaries,” he explains. "The Internet will allow you to do business, gather information, and watch entertainment virtually anywhere, anytime, without any physical constraints whatsoever beyond the necessity of having access to the Internet."

To find out how e-commerce is affecting different industries, watch the video and read a summary of Mr. Plunkett's findings below.

Topics: Travel & Leisure Retail E-commerce & IT Outsourcing Media Industry Insights

Scholarly & Professional E-Books Outgrow More Fashionable Trade Cousins

Mention the market for e-books and most folks flash to a vision of fashion-forward urbanites wielding the latest reading device or tablet while sipping a latte in the park.

Newspapers, magazines and bloggers love to discuss consumer e-books—it’s sexier, more connected to leisure, art, culture and how people read these days—but it is not the heart and soul of the e-book market.

Topics: Public Sector Education Media Simba Information