When you look at the top food trends that are being portrayed and even hyped in the media, it’s easy to get lost in the maze of what is and is not viable.  But, those in food research roles must be able to use their expertise and data-driven insights to vet food trends and find success (here, we are speaking not only of actual trends about food products but also culinary trends and techniques). This is because emerging food trends with great potential can be transformed into big business opportunities.

BioInformant Worldwide, L.L.C., is the global leader in stem cell industry data. As a specialty research company, BioInformant uses technology to track and identify profitable opportunities within the stem cell sector and provide this data to clients pursuing aggressive growth.

BioInformant is the only market intelligence company that has specifically served the stem cell sector since it emerged, and its singular focus allows its team of technology specialists, business analysts and scientific experts to produce data that enables company decision-makers to better understand their markets, competitors and customers.

Deciding which market research report will be the best fit for your research needs can seem like an overwhelming task. With several, hundreds, or even thousands of relevant reports to choose from, depending on your industry size and level of topic specificity, how do you know which one to pick? At first glance, some reports may seem too similar to even matter which you choose. However, every market research publisher and analyst bring something different to the table. So, it is important to understand which aspects of a report are most influenced by those that produce it.

While much is spoken of mobile Internet's impact on various industries, the distinction is rarely made between smartphones and tablets. In online retail, the M-Commerce sector is usually referred to in general terms; however, all the market players involved should clearly understand the difference between the two and what implication this distinction has for their businesses.

Market research is all about predicting the future... or attempting to at least. But, as human habits and patterns become more irrational, as some suggest, predicting the future based on the past is becoming increasingly difficult, yet ever-more important.

It's simply no longer logical to take the historical data found in market research and assume that it will predict the future. Yet, many businesses use it as such, and, maybe in the past, that was okay. Now, human behavior must be considered right alongside market research in an entirely new way.

Although the world is shifting away from oil-based fuels towards more sustainable energy sources, several reasons deem renewables, like wind, solar and hydro-electric systems, impractical for quite a few sections of society and industry: not enough wind, too many cloudy days, and insufficient watercourse.

In the wake of acute power shortages, this leaves us with very few alternatives, one of which is using a generator. Gas-fired generators are gradually becoming the choice for both standby and prime power.

Targeted therapies and the use of molecular profiling to determine which first-line treatments patients should receive have rapidly found their feet in the non-small cell lung cancer (NSCLC) market. Even the segmentation of this market into very small patient sub-populations – such as the EML4-ALK positive group, which accounts for between just 3-7 percent of all NCSLC patients – can prove commercially enticing as pharma companies carve out their own niches.

In the world of market research, one of the biggest areas of confusion revolves around licensing.  When I buy a report, who can use it and how can it be used?  This is made even more difficult because the terms one publisher uses can be different from another.  In 2013, we published a blog post to help companies of various sizes and with various budgets determine which license was right for them. Because licensing remains such a complex concept to many purchasers and end users, here is a more in-depth guide to help you understand the complicated maze of market research licensing.

The digitization wave sweeping through the automotive industry has disrupted the dynamics in car retailing, giving rise to a bricks and clicks model to complement the time-worn system of automotive dealerships.

According to Frost & Sullivan’s latest study on the global automotive industry, online transactions will account for four percent of the total global car sales by 2020; that translates to exclusive online sales of more than 50,000 cars belonging to brands ranging from Daimler, Renault, and BMW-I to Dacia and Ford. Plus, the number of mobile payment users is expected to rise by 16 percent, exceeding the one billion mark by 2025.

We hear it all the time: "But, I am not the buyer..." One of the most common client misconceptions that I have experienced while working in the market research industry is that the MarketResearch.com research specialists are only here to help those within the company library or purchasing department find and buy relevant reports. While we do assist clients in this way, there is also a great deal that we can do for those who are using the reports as well, even if you hold no purchasing power.