As the U.S. economy continues to recover from the effects of the recession, landscaping products such as lighting, pavers, heating elements, and synthetic turf will see increased demand from consumers and professionals. Healthy annual growth of 5.3 percent is forecasted through 2019. In 2014, decorative products were the largest category, with outdoor lighting receiving increased attention.

To find out what's in store for 2016, read on to learn about three major trends that are shaping the $6.3 billion industry for landscaping products in the U.S.

The telecommunications sector has always handled large volumes of data related to customers, operations, and transactions. Over the years, telecom service providers have used a variety of techniques to work with these data sets including statistical analysis, data mining, knowledge management, and business intelligence. However, according to a new white paper written by the research firm Mind Commerce, big data and analytics is profoundly different from previous trends.

"Content is still king,” according to Rob Granader, Founder and CEO of MarketResearch.com, and that fundamental idea drove the acquisition of the Freedonia Group, a leading global provider of reliable and unbiased market research reports and consulting services for more than 30 years.

“This is a great day for our company as we officially welcome the talented Freedonia team to MarketResearch.com,” said Rob Granader.

What is business intelligence, and why is it so important now, given our current market environment? To explore this topic more deeply, we asked thought leaders, executives, and consultants to share their insights. These industry experts touch on a variety of compelling benefits that stretch across different business functions — from marketing to sales to customer service. Here are ten ways business intelligence can enhance your organization and help decision makers make more informed, effective choices.  

Launching a business can be an exciting and rewarding endeavor. But passion and vision are not enough. You also need the right tools and strategies to get your business off the ground and turn it into a lasting success.

Today, we’re interviewing author and entrepreneur Jenn Aubert for her tips on starting a business and researching your market. Her first book Women Entrepreneur Revolution: Ready! Set! Launch! explores the mindset, motivation, and behaviors of successful female entrepreneurs. She is also the co-founder and CEO of LearnSavvy, an online education marketplace and community for women business owners. Read the Q&A below to learn Jenn's practical advice for aspiring entrepreneurs.

Annual consumer spending on Valentine's Day totals 13.2 billion on average, according to the Retail Advertising and Marketing Association. Read our blog post and check out our infographic to learn about the consumer spending trends that help drive revenue on Valentine's Day, including gifting, candy consumption, and other industry statistics.

February is American Heart Month, a time dedicated to spreading awareness of cardiovascular disease, also known as heart disease. Cardiovascular disease (CVD) includes heart attack, arrhythmia, heart valve problems, and the after effects of stroke. CVD is the leading cause of death in the world and in the U.S.

Read on to learn key facts about heart disease and what these statistics could mean for the healthcare industry.

As Americans spend more time on digital devices, pet retailers are finding new, inventive ways to engage consumers online. According to a recent report by research firm Packaged Facts, one of the best storytelling methods available is online videos.

“There’s nothing like being able to show a pet interact with a product,” writes George Puro, the report’s author. “Online videos allow marketers to pull at the heartstrings of pet owners, whether it’s through humor or through a heartwarming tale.”

Take Purina’s “Dear Kitten” video series as a prime example. Created in partnership with BuzzFeed, the original video has now surpassed 25 million views. It has since been developed into a franchise with multiple episodes across different platforms.

If you are currently working as a market research analyst or aspire to be one someday, there’s good news. According to the Bureau of Labor Statistics, the job outlook for market research analysts is expected to grow 19 percent over the next 10 years, which is much faster than the average for all occupations.

MarketResearch.com is proud to be the leading provider of business intelligence, offering users access to information about hundreds of industries worldwide. In addition to market reports, MarketResearch.com offers a variety of free downloadable white papers, eBooks, and slideshares that provide insights into current industry trends.

Businesses face new opportunities and challenges as different trends emerge. Decision makers need to be aware of how all these developments will affect their organization and be flexible enough to alter their strategy to meet evolving technological standards and consumer preferences.

Our white papers and eBooks explain important new trends to help you stay ahead of the competition. Below is a list of five of our latest white papers and eBooks.