Competitive intelligence sounds like a useful concept in theory, but should it be considered an ongoing business priority? We asked a variety of executives, entrepreneurs, and consultants to weigh in on this question. Here, we’ve gathered their insights in a series of quotes to highlight a range of unique perspectives. Read on to learn more about the value of tracking your competitors and keeping a close watch on emerging market trends.

In this series, we are taking a closer look at specific publishers on Profound. You'll have the opportunity to learn more about the reports they publish and what kinds of problems they help clients solve. Today, we’re interviewing MarketsandMarkets, a market research company that produces 1,200 high-level, strategically analyzed studies each year. Learn more about them in the Q&A below.

In yesterday’s post, we interviewed Founder and CEO Rob Granader to find out what distinguishes MarketResearch.com from other business intelligence providers. We delved into MarketResearch.com’s new business strategy and explored its unique mix of innovative market research solutions.

Today, we continue our discussion with Rob and highlight several other attributes that help shape MarketResearch.com’s company culture and the overall customer experience.

The ups and downs of the world economy clashed and converged with the growth of MarketResearch.com — since its start at the end of the dot com bubble in 2001. MarketResearch.com has weathered a series of economic storms including the tech bubble, the 9/11 terrorist attacks, and the Great Recession of 2009. Many of these downturns occurred at pivotal moments in the company’s history. Most pronounced, soon after MarketResearch.com finalized a large acquisition focused on the financial services market, the world’s banks went into a nosedive.

Despite these challenges, MarketResearch.com has become the leading provider of global market intelligence products and services, which are used by more than 5,000 companies a year and 89 percent of the Fortune 1000.

Market researchers respond to rapid-fire deadlines and competing client demands. When one set of projects end, there’s often little forewarning before the next ones begin. To be successful, market researchers have to prioritize effectively and move quickly through their to-do lists.

Although there’s no substitute for hard work, certain time-management strategies can eliminate needless tasks and help you complete projects faster. Curious to learn more? Here are three research strategies to help you save time and improve your overall results.

In this new blog series, we provide an inside look at specific publishers on Profound. You'll have the opportunity to learn more about the reports they publish and what differentiates them from other publishers on the market. Today, we’re interviewing MicroMarketMonitor, a publisher that provides in-depth insights into 5,000 granular markets. Learn more about them in the Q&A below.

Every day on Profound.com, we add thousands of new reports, chapters, sections, and tables to keep the collection of industry analysis up to date. While this is a constant feed of valuable information, it is important to note that the power of Profound isn't just in its content collection. Profound is also powered by unique features that allow you to search for reports, view the table of contents, and look for keywords within the reports. These features make Profound the one-of-a-kind product that it is. Today, we have an exciting improvement to our search capability that we believe will make Profound the best business intelligence platform in the industry.

Through Profound, users can access the world’s leading business intelligence providers in one convenient platform. With more than 200 publishers across 700 industry sectors, Profound offers a vast array of market research reports to choose from.

In this new blog series, we’ll give you an inside look at specific publishers on Profound. You'll have the opportunity to learn more about the reports they publish and what differentiates them from other publishers on the market. Today, we’re interviewing Plunkett Research, Ltd., a provider of industry sector analysis, trends, and statistics. Find out more in the Q&A below.

In today’s competitive, fast-paced business environment, you need to move fast and tackle challenges quickly. Partnering with a high-quality market research provider can help you find the answers you need to grow your business while saving time and money. But how can you accurately assess a market research provider’s services and offerings? There are a variety of different factors to consider. In this blog post, we highlight six key qualities to look for in a market research provider. Read on to learn more.

Whether you are writing a business plan, making a pitch to investors, or launching a new product, market research is an essential first step. For small businesses, in particular, keeping costs down is an ongoing priority. Fortunately, there are a variety of creative ways small businesses can access the information they need without paying too much. Take a look at the following five strategies for some ideas.