Affluents Will Travel in New Luxury Style This Year

What links such diverse travel marketers, like airlines, hotels, cruise lines, rental car agencies, travel agencies, tour operators, and travel media outlets, in their pursuit of sales, growth and profits? Those marketers that win and beat their direct competition will be the ones that understand the needs, wants and desires of the best potential customers and put insights into action with marketing strategies, tactics and guest services that really matter. 

When it comes down to the best potential customers for any travel marketer, it is the affluent consumer, people with plenty of disposable income to spend and an appetite for new, exotic, out-of-the-ordinary experiences.

Topics: Travel & Leisure Demographics Marketing

Market Opportunities and Future Outlook for Mobile Gaming App Stores

In the mobile gaming ecosystem, an app store works as a major OTT distribution platform in today’s highly fragmented digital distribution channel. An app store distributes non-network mobile gaming applications under a downloadable format followed by a paid, free, or in-app-purchase model, or a combined model. The mobile game application then uses the mobile device’s platform to run the gaming software. The popular app stores are Google Play and Apple Appstore; however, there are other app stores who also played major roles in mobile game distribution such as independent app stores run on iOS or Android.

Topics: Telecommunications & Wireless

Sensor Technology, Smart Apparel See Bright Future

The development of sensor technology has launched many different technology devices in the past decade. From FitBits to iWatches, the technology we see in these small devices is, simply put, incredible. As the technology becomes more accessible, we are seeing more and more industries getting involved with not just smart wearable devices, but smart apparel.

Topics: Retail Apparel Consumer Electronics Telecommunications & Wireless

Considering Custom #6: Online B2B Panel Surveys

Driven by a dramatic increase in the global internet penetration, online surveys are becoming a popular method for collecting primary research. Delivering faster responses and higher response rates at substantially lower costs, online surveys streamline the methodology of collecting survey data versus traditional telephone and print surveys.

Topics: Market Research Strategy Custom Market Research

M2M & IoT: A New Industry? Or a Different Way to View Existing Applications?

The Internet of Things (IoT) has an ever-evolving definition. Each week, a different company hypes a different definition that includes pieces of the market and ignores others. So, how does Compass Intelligence, a leading provider of Telecom market information, define this space? Take the scenario of a city. There are various public and private elements that add up to a city: homes, commercial buildings, government buildings, factories & industrial, infrastructure, transportation, government services, and the list goes on. Each of these elements has “things.” A commercial building has access control, video surveillance, HVAC, offices, elevators, parking structures, sprinklers, energy management, demand response… and the list continues on. The same goes for each of the elements listed above that add to a city.

Topics: Computer Hardware & Networking Telecommunications & Wireless Public Sector

How Much Is Enough? A Basic Guide to Market Research Section Purchasing

The ability to purchase individual sections of syndicated market research reports on our Profound solution is a powerful tool for getting the exact information you need from a report. Because you can section many of the reports all the way down to the chart and table level, it is important to consider exactly what answers you are trying to get before making your purchases. Below is a general set of recommendations for choosing how much of a report you should be purchasing based on your information need and industry experience.

Topics: Market Research Strategy Profound

5 Ways Your MarketResearch.com Account Manager Can Support Your Central Library

For many organizations, central libraries are instrumental in maintaining control of the acquisition and dissemination of information. These libraries are usually staffed by one or more experts in library management who are savvy searchers and experienced purchasers.
 
So, you may wonder what it is that an account manager can do to support a central library. Below are five ways that an account manager can help.
 
Topics: Market Research Strategy Market Research Provider

Trends, Forces, & Landmark Events within the Induced Pluripotent Stem Cell Product Market

Because induced pluripotent stem cells (iPSCs) were discovered in 2006, the global market for iPSC products celebrated its 10th year of existence this year in 2015. Therefore, it is valuable to consider market conditions that have emerged over the previous 10 years, as well as new trends and projections that will affect the industry over the coming five years.

Topics: Biotechnology

How to Get the Market Research You Need for the Price You Can Afford

Market research is critical to the overall success of any organization. The trick is in finding a way to acquire the amount and depth of research your business needs in the most cost-effective manner. There are a number of ways to purchase market research, so, in order to increase ROI, organizations must determine which type of research solution best fits the frequency of their research requirements.

Topics: Market Research Strategy Profound How To's

Understanding Content Delivery Networks (CDN) & the CDN Marketplace

Content Delivery Networks (CDN) represent large distributed systems of servers deployed in multiple data centers across the Internet. CDNs provide solutions for efficiently and effectively managing content of all types. Solutions include core services such as aggregation, management, and distribution of content as well as a variety of value-added functionality.

Topics: Telecommunications & Wireless