5 New Education Apps and Online Platforms

In the next four years, the global market for mobile education is expected to grow at a compound annual growth rate of 21 percent, according to a report by TechNavio – Infiniti Research. With rising adoption of tablets and mobile devices, education tools are becoming increasingly digitized. A variety of new education apps have the potential to improve learning outcomes and help educators engage their classroom more effectively, but the market is already highly competitive. Large companies like Adobe and Blackboard dominate the industry, and high upfront costs often present a barrier to entry for new players.

Even so, a variety of new companies have appeared on the scene in the last several years — with a mission to revolutionize the way students learn, apply to college, and take classes. To find out about a range of new educational apps and online platforms, check out this post.

Topics: Software & Enterprise Computing Education Industry Insights

The Growing Demand for Drug Delivery Products

The U.S. demand for drug delivery products is projected to reach $251 billion in 2019, according to the Freedonia Group, a leading international business research company. Oral dosage formulations will remain the largest-selling group of drug delivery products over the long term, but patent expirations and competition from generic brands will soften the growth potential of this product segment overall. Drawing on key findings from Freedonia's recent study Drug Delivery Products, here’s a look at the market outlook for oral medications, including controlled-release formulations and niche applications.

Topics: Pharmaceuticals Healthcare Industry Insights The Freedonia Group

How to Sell Your Idea to Senior Management

You have an idea you know will work, but how do you convince other people in your organization to get on board? Getting buy-in from key stakeholders can often be challenging, even if your idea has clear benefits. In an experiment highlighted in the Harvard Business Review, managers were more likely to discard the very same ideas that made customers excited.

Innovative ideas can seem unfeasible at first, especially if they entail large-scale changes that will alter the status quo. But by doing your homework and gathering the right evidence to support your thesis, you can make a much more persuasive case and increase your chances of being heard. Using third-party analysis and industry data is essential to making a rational, defensible argument — and that’s where market research can help take your pitch to the next level.

Topics: Market Research Strategy How To's

4 Life Science White Papers to Download

MarketResearch.com is a leading provider of business intelligence, offering users access to timely information about hundreds of industries. In partnership with Kalorama Information, MarketResearch.com provides high-quality research and analysis to key decision makers in life science firms.

Life science market research includes broad topics such as biotechnology, healthcare, pharmaceuticals, medical devices, and diagnostics. New and established companies need to be aware of influential changes that may alter how healthcare is delivered and the patient's experience and outcomes. Our white papers and market research reports explain the market sectors and healthcare trends that matter most. Below is a list of our latest white papers with insights into this rapidly changing industry.

Topics: Diagnostics Healthcare Industry Insights

Landscaping Trends for 2016 and Beyond

As the U.S. economy continues to recover from the effects of the recession, landscaping products such as lighting, pavers, heating elements, and synthetic turf will see increased demand from consumers and professionals. Healthy annual growth of 5.3 percent is forecasted through 2019. In 2014, decorative products were the largest category, with outdoor lighting receiving increased attention.

To find out what's in store for 2016, read on to learn about three major trends that are shaping the $6.3 billion industry for landscaping products in the U.S.

Topics: House & Home Retail Manufacturing & Construction Industry Insights The Freedonia Group

Opportunities for Big Data and Analytics in Telecom

The telecommunications sector has always handled large volumes of data related to customers, operations, and transactions. Over the years, telecom service providers have used a variety of techniques to work with these data sets including statistical analysis, data mining, knowledge management, and business intelligence. However, according to a new white paper written by the research firm Mind Commerce, big data and analytics is profoundly different from previous trends.

Topics: Telecommunications & Wireless Big Data Industry Insights

MarketResearch.com Acquires the Freedonia Group

"Content is still king,” according to Rob Granader, Founder and CEO of MarketResearch.com, and that fundamental idea drove the acquisition of the Freedonia Group, a leading global provider of reliable and unbiased market research reports and consulting services for more than 30 years.

“This is a great day for our company as we officially welcome the talented Freedonia team to MarketResearch.com,” said Rob Granader.

Topics: Market Research Provider The Freedonia Group

10 Ways Business Intelligence Can Help Your Organization

What is business intelligence, and why is it so important now, given our current market environment? To explore this topic more deeply, we asked thought leaders, executives, and consultants to share their insights. These industry experts touch on a variety of compelling benefits that stretch across different business functions — from marketing to sales to customer service. Here are ten ways business intelligence can enhance your organization and help decision makers make more informed, effective choices.  

Topics: Market Research Strategy

Ready, Set, Launch: An Interview with Author Jenn Aubert

Launching a business can be an exciting and rewarding endeavor. But passion and vision are not enough. You also need the right tools and strategies to get your business off the ground and turn it into a lasting success.

Today, we’re interviewing author and entrepreneur Jenn Aubert for her tips on starting a business and researching your market. Her first book Women Entrepreneur Revolution: Ready! Set! Launch! explores the mindset, motivation, and behaviors of successful female entrepreneurs. She is also the co-founder and CEO of LearnSavvy, an online education marketplace and community for women business owners. Read the Q&A below to learn Jenn's practical advice for aspiring entrepreneurs.

Topics: Market Research Strategy How To's

Valentine's Day Consumer Spending Trends and Statistics [Infographic]

Annual consumer spending on Valentine's Day totals 13.2 billion on average, according to the Retail Advertising and Marketing Association. Read our blog post and check out our infographic to learn about the consumer spending trends that help drive revenue on Valentine's Day, including gifting, candy consumption, and other industry statistics.

Topics: Holiday