Market Research Publisher Spotlight: Canadean partners with over 700 publishers to offer customers the most comprehensive collection of diverse business intelligence. Each publisher has its own story and offers unique and insightful perspective into the industries they cover. This week, is spotlighting Fast-Moving Consumer Goods market research publisher Canadean. Read on to learn more about Canadean and their products.

Topics: Cosmetics & Personal Care Food & Beverage Retail Manufacturing & Construction Healthcare

Learn How Axe Sells Lust Through Youth Marketing

When it comes to selling fast moving consumer goods like fragrances how can a company use youth marketing research to sell its products? It’s an interesting question because it illustrates how important market research is whether you are selling pharmaceuticals, financial services or lust.

Axe makes body sprays for young men.

Topics: Cosmetics & Personal Care Marketing