What is the fastest-growing market in the IT industry? According to MarketsandMarkets, it’s business intelligence and analytics software. The global business intelligence and analytics software market is expected to increase from $17.90 billion in 2014 to $26.78 billion in 2019, with a compound annual growth rate (CAGR) of 8.4 percent.
Given today’s competitive business environment, many companies are looking for ways to optimize their operations and improve tactical and strategic decision-making. Business intelligence and analytics software can help a variety of employees — including executives, financial analysts, marketing managers, security personnel, and others — monitor and visualize real-time data across an organization. These BI software tools include dashboards, visual analytics, and reporting capabilities that help business professionals make sense of data and identify new opportunities to improve ROI.