Sarah Schmidt

Sarah Schmidt

Sarah Schmidt is a Managing Editor at, a leading provider of global market intelligence products and services.

Recent Posts by Sarah Schmidt:

The Biggest Food Industry Trends You Need to Know About

Consumers are concerned about high prices at the grocery store, but this issue is only one trend shaping the overall market landscape in 2023.

Investors and food industry players should take note of several other important food trends that have grown recently and are expected to gain further traction in the coming years, according to Food Market Outlook: Inflation, Sustainability, Convenience, & Other Food Trends by Packaged Facts, a leading market research firm and division of The report highlights the following food trends.

Topics: Food & Beverage Packaged Facts Industry Insights

The Strategic Value of a SWOT Analysis

A SWOT analysis provides a straightforward analytical framework that allows you to evaluate a business from all angles. A SWOT analysis looks at a company’s internal strengths and weaknesses as well as external opportunities and threats.

Topics: Market Research Strategy Marketing How To's

7 Popular Sources for Company Information and Research

Industry executives, consultants, and sales professionals often need accurate, up-to-date information about a company for a variety of business and competitive intelligence goals, such as:

  • Understanding a company’s financial health and key business segments
  • Identifying and qualifying potential customers, affiliates, and suppliers
  • Searching for investment and acquisition targets
  • Capitalizing on a competitor’s weaknesses
  • Increasing sales by understanding a clients’ businesses better
  • Tracking corporate news such as restructuring, business expansion, and contract wins
  • Accessing key employees to initiate business deals
Topics: Market Research Strategy Market Research Provider How To's

8 Key Beverage Industry Trends to Watch

The U.S. beverage industry has faced a variety of issues in recent years including increasing prices, supply concerns, and the mature nature of many beverage categories, according to the report U.S. Beverage Market Outlook 2023: Inflation, Home Delivery, Health Halos & Other Trends by Packaged Facts, a leading market research firm and division of

Topics: Food & Beverage Packaged Facts Industry Insights

A Quick Guide to Market Intelligence

Market intelligence is “an ongoing, holistic knowledge of all aspects of the marketplace,” according to Quirk’s Marketing Research Review. Market intelligence provides a high-level view by analyzing many different business areas including competitors, products, market dynamics, and customer insights.

Topics: Market Research Strategy Market Research Provider How To's

An Overview of IBISWorld: Your Top Questions Answered

IBISWorld is a prominent global research firm that provides up-to-date market information on a wide variety of industries and business sectors. More than 5,000 industry reports by IBISWorld are currently available on

To help you better understand this research provider and their unique expertise, here are some answers to frequently asked questions about IBISWorld.

Topics: Market Research Provider

5 Key Trends in the Consumer Goods Industry to Watch

In a fast-paced, ever-changing world, the consumer goods industry remains at the forefront of innovation. As technology advances and consumer preferences evolve, businesses in this sector must stay ahead of the curve to remain competitive and relevant.

Topics: Cosmetics & Personal Care House & Home Retail Apparel Consumer Electronics Industry Insights

5 Top Retail Trends to Watch in 2023 and 2024

The retail industry has always been dynamic, constantly evolving to meet the ever-changing demands of consumers.

Topics: Retail Industry Insights

Business Services Market: New Forecasts and Trends for 2023

Companies in the business services sector provide a wide variety of B2B services such as security, commercial landscaping, waste management, pest control, and cleaning, as well as administrative services such as temporary staffing, business consulting, and payroll processing.

Topics: Business Services & Administration Industry Insights

10 Booming Industries in the U.S. to Watch in 2024 and Beyond

Despite looming economic challenges, a variety of U.S. industries are projected to grow at a fast pace in the next five years.

Topics: Industry Insights