Managing Brands in a Volatile Market: The Role of Market Research

In a recent survey of nearly 100 pharmaceutical and life science market research executives conducted by my company InCrowd, 80% identified their respective brand as being in a volatile market, characterized by disruption and uncertainty.

Topics: Market Research Strategy Pharmaceuticals Healthcare How To's

What’s New in Healthcare Markets? Kalorama Information Shares Its 2017 Research

Life sciences tends to be a source of competitive and investor interest, because of its potential role in fighting disease and increasing human health. We asked one of our publishers, Kalorama Information, to talk about its recently published market studies. The publisher noted the following areas of health care.

Topics: Diagnostics Healthcare Kalorama Information Industry Insights

Global Prefilled Syringes Market to Grow at a CAGR of 10.75% from 2017 to 2021

According to a new market research report by BIS Healthcare titled Global Prefilled Syringes Market, Analysis & Forecast, 2017-2021, the global prefilled syringes market is expected to grow at a CAGR of 10.75%. In terms of volume, the market is expected to reach 8320.6 million units in 2021, growing at a CAGR of 12.31% during the forecast period 2017 to 2021.

Topics: Healthcare Industry Insights

Electronic Medical Records: 7 Fast-Moving Trends to Watch

The $28 billion dollar electronic medical records (EMR) market is shaking up, nearly cracking, according to a new report by Kalorama Information, a leading healthcare market research firm.

The industry faces dissatisfaction among customers and IT staff shortages. Physicians are still not convinced EMRs reduce costs or improve patient care. On top of that, the Trump administration could usher in new policies, for better or worse.

Topics: Healthcare Kalorama Information Industry Insights

Asia Attracts Health Tourism with Low Prices and High Quality

Asia is one of the leading destinations for health tourism. Countries such as India, China, Malaysia, and Thailand are witnessing large numbers of medical tourists due to cheaper treatment costs and high-quality healthcare services. In 2016, Indians and Chinese spent around $68 and $431 per head respectively on medical treatment while Americans spent at least 19 times more. This is one of the key themes explored in The Business Research Company’s recent Healthcare Market Global Report 2017.

Topics: Pharmaceuticals Healthcare Industry Insights

4 Major Trends to Follow in the Veterinary Services Industry

Groundbreaking technological advances are rapidly transforming the veterinary services industry — expanding treatment options and boosting potential revenue growth. While these developments are creating exciting new possibilities, veterinary service providers that are slow to adapt may fall behind and miss a key window of opportunity.

The Veterinary Services Global Market Report 2017 from the Business Research Company highlights four major trends in the veterinary market that should be followed in order to stay competitive.

Topics: Healthcare Pets Industry Insights

Global Dermatology Sector Set for Expansive Growth Over Next 10 Years

In a recent GMR Data report, figures indicate that revenues for the dermatology drug market will reach $83.2 billion in 2026 from a base of $31.6 billion in 2016.

The largest dermatology drug markets in 2016 include areas such as acne, worth $3.89 billion globally, skin infections ($6.59 billion), and skin cancer ($5.06 billion).

Robust sales in western markets, entrance of new drugs into emerging markets, and increasing prevalence of skin conditions are all driving the global forecast for the next decade.

Topics: Pharmaceuticals Healthcare Industry Insights

Retail Health Clinics Poised for Growth in 2017

Retail clinic locations have increased 38 percent in the last five years, according to Kalorama Information, a leading publisher of healthcare market research. Retail clinics are positioned for significant growth in the future, as patients continue to seek out convenient, low-cost healthcare services.

Because doctor's offices are usually only open during business hours on weekdays, it can often be challenging to make an appointment, take time off work, and sit in the waiting room before being seen by a medical professional. In contrast, retail clinics offer walk-in services seven days a week, including evenings and weekends.

Topics: Healthcare Kalorama Information

MarketResearch.com in the News: July Highlights

This past month, MarketResearch.com’s publishing divisions were cited in a wide variety of publications including the New York Times, Slate Magazine, and numerous trade journals. Take a look at a selection of press highlights below. To access more information about a particular topic, click the link to the report page.

Topics: Food & Beverage Healthcare Pets Industry Insights Heavy Industry

MarketResearch.com in the News: June Highlights

The publishing divisions at MarketResearch.com are frequently cited in top publications and trade journals. In June, research by Kalorama information appeared in articles on direct-to-consumer laboratory testing, the market for electronic medical records, and outsourcing in drug discovery. A variety of media outlets turned to Packaged Facts for its expertise on pet litter products, coffee creamer trends, and meal kit delivery services.

Take a look at press highlights from June below. To access more information, click the link to the report page.

Topics: Food & Beverage Healthcare Pets Industry Insights Heavy Industry