HOME        EBOOK/WHITE PAPERS        VIDEOS        SLIDESHARES MarketResearch.com_H_235pxw        BLOG        

   MARKET RESEARCH INSIGHTS & BUSINESS INTELLIGENCE

Heinz-Kraft $36 Billion Merger Creates Food Powerhouse

Posted by Ashlan Bonnell

Mar 26, 2015 12:00:34 PM

On Wednesday, March 25, 2015, H.J. Heinz and Kraft Foods Group announced a $36 billion merger between the two major market players aimed at reducing costs, increasing international growth, and developing a more consumer-centric direction. The merger results in the creation of the 5th largest global food company.

Read More

Topics: Food & Beverage

Home Extensions Market Sees Growth in Great Britain

Posted by Keith Taylor

Mar 26, 2015 9:00:00 AM

Householder developments are developments undertaken by homeowners which require planning permission. These include, for example, building extensions, porches, roof extensions and any alterations to homes and gardens that are not covered by permitted development rights. There are a number of situations where planning permission is not needed, (permitted developments) such as smaller extensions, conservatories of a certain size and so on.

Read More

Topics: House & Home, Manufacturing & Construction

The Value of Big Data & Analytics to Telecommunications Service Providers

Posted by Mind Commerce Staff

Mar 25, 2015 9:00:00 AM

Big Data analytics give telecom providers a more complete customer perspective, where no data is too small or irrelevant, and one that has data sets from various sources fused together, correlated and turned into valuable insights. Some of the areas, in broad terms, where Business Intelligence tools can be used in telecom, include Operations and Budget Analysis, Capacity Management Analysis, and Network Operations & Management Analysis.

Read More

Topics: Telecommunications & Wireless, Big Data

Bali: The FinTech Island, Part 2

Posted by David Gyori

Mar 24, 2015 9:00:00 AM

Is Bali really the best-kept secret of the global FinTech community?

Bali is known for its pristine beauty and its outstanding hospitality. In Part-1 of this two-part series, we showed that behind the scenes there is a vibrant and colorful international FinTech and Startup community evolving on the island. We also explored why Bali is so attractive for FinTech activities and listed "The 10 Magnetic Powers of Bali." Now, let's take a look at the leaders in Bali's FinTech community.

Read More

Topics: Travel & Leisure, Business Services & Administration, Financial Services

From Start-Ups to Apple: Why Everyone Needs Market Research

Posted by Rob Granader

Mar 19, 2015 9:00:00 AM

The two most famous stories about market research are used as arguments against it.

In the first story, Henry Ford famously said that no bit of research or consumer testing would have led him to car production. “If I had asked people what they wanted, they would have said faster horses.”

That may have been true, but Henry Ford wasn’t in the buggy business or even the transportation business. He was a machinist and worked on his family farm. His goal was not to build the first car or enhance transportation; it was to improve car production. Ford neither invented the car nor the assembly line; instead, he improved them so middle America could afford automobiles. He was all about improving efficiency because he knew, from market research, that most Americans didn’t have cars because they were too expensive. His job was to build a car cheap enough for America to buy, not build a faster buggy.

Read More

Topics: Market Research Strategy, Profound, Industry Insights

Considering Custom #1: The Value of B2B Custom Market Research

Posted by Priority Metrics Group

Mar 18, 2015 9:00:00 AM

The vast majority of companies competing in today’s global economy conduct some form of market research for the markets in which they currently participate or may potentially participate. Companies usually look to outside firms for their research and are faced with the choice of purchasing either syndicated or custom market research. Because the cost of performing the research is spread over multiple clients, syndicated research offers a cost-effective solution for firms seeking general market information. The goal of syndicated research is to appeal to a greater number of potential buyers, so it typically provides a macro-level overview of a market, basic market segmentation, and often a broad array of competitive profiles.On the other hand, custom market research is proprietary and “tailor made” to the client needs, delivering richer and deeper information in the areas deemed important. Although more expensive than syndicated, the collaborative nature of custom research can deliver excellent value for the following reasons.

Read More

Topics: Market Research Strategy, Marketing, Custom Market Research

Bali: The FinTech Island, Part 1

Posted by David Gyori

Mar 17, 2015 9:00:00 AM

Is Bali really the best-kept secret of the global FinTech community?

Among FinTech enthusiasts there is a rumor that Bali is a thriving hub for innovative thinking, startups, BitCoin and financial technology in particular. The problem is that we rarely hear specifics about it, and there is no good source compiling and overviewing FinTech activity in Bali. Writing this blog post, we at Banking Reports, a leading source of FinTech market intelligence, can verify that, yes, Bali is really a hotspot for FinTech and BitCoin. In our research we have found something even broader: Bali is a paradise for startups in general from all industries, sizes and shapes.

Read More

Topics: Travel & Leisure, Business Services & Administration, Financial Services

Recruitment & Retention: The Value of Market Research for Professional & Trade Associations

Posted by Kathy Silverman

Mar 12, 2015 9:00:00 AM

Recruitment, retention, recruitment, retention, recruitment, retention!

The goal remains the same as professional and trade associations are plagued by similar ongoing pressures that lurked back 20 plus years ago. However, the job of providing a unique value that meets the expectations of members and justifies membership dues is a tougher task today given the current economic challenges and the widespread use of  technology, which now supports networking capabilities through social media and more available access to industry information, two key benefits once exclusive to many associations.

Read More

Topics: Public Sector, Knowledge Centers, Associations

4 Key Metrics You Need to Know to Invest in the Cord Blood Sector

Posted by Cade Hildreth

Mar 11, 2015 9:00:00 AM

The cord blood banking market has matured substantially over the past few years, creating new threats for market participants, as well as novel investment opportunities. Serious threats to the industry include new accreditation requirements that have increased the cost structure of cord blood banks, expensive cord blood transplantation procedures, difficulty with educating obstetricians about cellular therapies, and more.

Read More

Topics: Biotechnology

Hospital ‘Superbugs’ a Concern for Hospitals & Medical Device Firms

Posted by Bruce Carlson

Mar 10, 2015 9:00:00 AM

The outbreak of a hospital associated infection (HAI) known as CRE (carbapenem-resistant enterobacteriaceae) has raised concerns about hospitals and the medical devices they use. However, it is often the case that a problem for one business is an opportunity for another. With hospital infections on the rise, there is now a focus on services that can help hospitals sterilize facilities and devices.

Read More

Topics: Healthcare, Medical Devices, Kalorama Information

Subscribe to our blog

Popular Categories

How-Tos

Industry Insights

How to Succeed Using Market Research, featured on www.blog.marketresearch.com