William Cochran

Recent Posts by William Cochran:

What Is Industry Value Chain Analysis?

Generally speaking, value chain analysis typically includes two types of ventures:

  • Firm value chain analysis (often referred to as Porter Value Chain Analysis) examines internal company practices and their optimization relative to creating value for customers.
  • Industry value chain analysis involves examining the various stages of a product’s production, from raw material procurement all the way through the final purchase by end-users.
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