Medical Devices: Using Market Research to Find Growth Areas

Few industries will be challenged in the coming years like the medical device industry. Many observers project that the overall medical device market may suffer from reduced profits, less venture capital spending, and R&D due to the double-effects of a new excise tax in the United States and reimbursement cuts in world markets. But, this doesn’t mean the whole industry will suffer. Without market research, one might be tempted to generalize the industry, resulting in missed opportunities. Market research reports can help market-watchers find these right opportunities. 

Topics: Healthcare Medical Devices

Telemedicine and the Future of Healthcare IT | MarketResearch.com

In the healthcare IT industry, two of the driving goals that are often at odds with one another are controlling costs and improving the quality of medical treatment.  Telemedicine is one of the practical concepts that truly has the ability to do both at once.  Despite being called telemedicine, this group of technologies is used in hospitals, nursing homes and other care facilities, just as much if not more that in a home care or remote setting.

Currently, telemedicine focuses largely on remote patient monitoring, but it also includes the use of videoconferencing for medical purposes as well.

Topics: E-commerce & IT Outsourcing Biotechnology Telecommunications & Wireless Healthcare Medical Devices

How Healthcare IT Is Reshaping U.S. Medical Care | MarketResearch.com

A few years ago, upon entering a hospital emergency room, you would likely be asked about your symptoms by a triage nurse holding a clipboard.  Today, it's just as common for the nurse to wield an iPad and add notes from your conversation that can later be accessed by several members of the hospital staff. This upgrade in healthcare technology saves the emergency room physician from undertaking a second detailed work-up on your condition. 

Topics: E-commerce & IT Outsourcing Telecommunications & Wireless Healthcare Medical Devices